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dinky donuts / BRAND & PACKAGING
STEP 1: DEFINE
MISSION & VISION
Dinky Donuts needed a fresh redesign of their packaging and logo. The vision for this rebranding was to give the store a warm and approachable vibe for customers to enjoy the experience from order to final bite.
AUDIENCE
Any and everybody who enjoys customized, tasty donuts!
BRAND ADJECTIVES
Cherishable, Inviting, Comforting, Desireable
STEP 2: DESIGN
STEP 3: BUILD
STEP 4: GROW
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